Cocktail Dresses
SALES of floor-length gowns have doubled after Dannii Minogue and Cheryl Cole wore them to out-glam each other on X Factor.
Department store Selfridges has sold out of the ?80 Project D blue silk prancer dress, designed by Dannii.
Flower Girl Dresses
And budget chain Peacocks' best-seller is a ?2 off the shoulder full-length gown.
Longer dresses had been out of fashion.
Wed-Accessories
But the style war between Cheryl, 27, and Dannii, 39, has made them highly popular again.
A Selfridges spokeswoman said: "The X Factor has had a phenomenal impact with a rise in sales."
Herve Leger Dress
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